12 May

Poison Penmanship

  Why I chose this book The cover of this book grabbed me immediately. There’s something about the typewritten manuscript, scratched and scrawled over in pencil, that does it for me. I’d wallpaper my downstairs loo in this if I could. Plus, the name of the author jumped out at me: Jessica Mitford. I’ve...
31 Jan

The secret power of great brand copy

    Here’s what I know. Great brand copy is not a commodity. It’s a conductor. It gives life to the instruments of your brand and gets them playing together in harmony. Once you compose the language of your brand everything starts to sing in harmony.  Your message, visual identity and vocabulary come together...
12 Mar

The Experts Discuss Luxury Marketing

Watch the video of my panel discussion at the Bridelux Symposium last October, featuring four incredible luxury brands.  Loads of great tips from the experts on how to create your own distinctive luxury brand. Luxury Marketing Panel | Bridelux Symposium 2018 | Bloomsbury Films ® from Bloomsbury Films ® on Vimeo.
19 Aug

A simple way to make your new website brilliant

You’ve made the decision.  You are going to bite the bullet and get yourself a new website.  Your developer comes highly recommended and you love her work.  You are excited about getting rid of your stale old site and launching a new online home which makes you feel proud.  What could possibly go wrong?...
31 May

Young & Mighty Book Launch

Teenagers really love it when you talk about them as babies, right? Oh good. So, I’ve had the pleasure of knowing Henry Patterson since he was a super-cute baby.  We share a love of musical theatre, and he has the singing talent that I know I should have been born with.  He was remarkable...
15 May

Photoshoot with Eddie Judd at Fetcham Park

I don’t exactly love having my photo taken, but when I realised I was still using a headshot taken at a baby shoot 8 years ago, I thought I’d better start practicing what I preached when it comes to personal branding.  I booked myself onto one of Eddie Judd‘s headshot sessions at Fetcham Park,...
08 Feb

Branding for Interior Designers

In the last six months we have worked on Brand Blueprints for three different interior designers.  You may think this would become repetitive, or even create a conflict of interest, but actually the opposite is true. Your Brand Blueprint isn’t an off-the-shelf personality that we slap onto you like a mask.  It is something...
26 Jul

Phoebe takes TEDx by storm

We are bouncing with joy to see our client Phoebe Oldrey presenting so compellingly at TEDx Royal Tunbridge Wells this month. We have been working with Phoebe and her business, Smartstyle Interiors, to refine her brand and marketing communications, and are very excited about her refreshing, holistic approach to interior design.  Phoebe had an...
07 Jul

The ITV This Morning Wedding

We are very pleased to have secured this significant PR exposure for our client Shropshire Petals. Happy couple Sonya and Paul wed live on TV at The View From The Shard in London last Thursday. Shropshire Petals supplied confetti pop boxes for the wedding, and the coverage includes a valuable credit and a link to the Shropshire...
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