07 Aug

Furbulous Pet Puns

These posters were the best thing about my tube journey yesterday. Created by ad agency NOW for flea treatment revolutionaries Itch, these guys clearly love a pun as much as I do and have pinned this endearing campaign on the simple power of words (and some irresistible puppy eyes). There are too many executions...
10 May

The Beauty of Business Books

On a very wet and windy Wednesday this week I joined a colourful and chatty gathering of creative types to celebrate the launch of Elizabeth Cairns’ book The Empowered Entrepreneur in Ealing, West London. After coffee and breakfast, we enjoyed an informal panel discussion where Anna Schmidt of ALSO Home, The Brand Stylist Fiona...
07 Mar

#TBT Just got goosebumps

#TBT to the Bridelux Symposium which I took part in last October. I hosted a panel discussion on the subject of Luxury Marketing and was lucky enough to work with a really impressive group of industry heavyweights: CTO and Founder of Mr & Mrs Smith, Tamara Lohan; VP of Global Sales for Mandarin Oriental,...
18 Jan

Interior design week & podcast promo

I’ve just had my own personal interior design week.  Piles of glossy home magazines, rolls of wallpaper, not to mention the “knobs” that appeared on my instagram stories this week and caused hilarity and some very childish responses.  (You know who you are, and now I do too, and I LOVE IT!) But the...
26 Nov

Naming a business & rescuing a website

Image @ellajardim The Name Game I love all sorts of writing projects but I particularly enjoy naming businesses.  Let’s be honest, naming a business is quite a big deal, probably only third in place to naming a baby or a dog, so I am always thrilled to be trusted with the task. As with...
05 Oct

Defining luxury & a working lunch

Welcome to Friday peeps!  Hope you have time for a quick peep at these highlights and musings from my week.   Defining luxury   On Tuesday, Elizabeth Solaru and I put our heads together to on the subject of luxury wedding marketing. Elizabeth runs Elizabeth’s Cake Emporium, and she will be taking part in...
21 Sep

Behind the scenes this week

Happy Friday, lovely people.  I just wanted to take a few minutes to tell you about what we have been up to this week.   Deep in conversations…   Much of the day to day work at Opal & Co takes place through our conversations with clients, photographers, graphic designers and website developers, and this...
08 Feb

Branding for Interior Designers

In the last six months we have worked on Brand Blueprints for three different interior designers.  You may think this would become repetitive, or even create a conflict of interest, but actually the opposite is true. Your Brand Blueprint isn’t an off-the-shelf personality that we slap onto you like a mask.  It is something...
26 Jul

Phoebe takes TEDx by storm

We are bouncing with joy to see our client Phoebe Oldrey presenting so compellingly at TEDx Royal Tunbridge Wells this month. We have been working with Phoebe and her business, Smartstyle Interiors, to refine her brand and marketing communications, and are very excited about her refreshing, holistic approach to interior design.  Phoebe had an...
03 Sep

Foodie photography & PR

It’s always a good day when a piece of work like this comes in. We have been working with Kemp & Kemp Catering since 2013, on a wide range of projects. This double page spread in the latest issue of Wedding Ideas magazine is a great example of how our integrated marketing services work....