Brand Writer


No doubt you are full of ideas, but sometimes it can be really hard to translate those ideas into words that will wow.

Help is at hand.

My name is Clare Yarwood-White and I’m a brand writer. I will spot where your current brand communications are letting you down or getting drowned out. I’ll draw out your very best ideas, then refine and polish them in your own voice.

From a teeny-tiny strapline to a behemoth website, I’ll give you the words you need to express what really makes your brand awesome.

Let’s get started.

Antonina Mamzenko, Photojournalist

“Everyone recommended Clare, and now I do too.”

Take a look through my portfolio and you’ll see that every brand I have worked with is a beautiful one-of-a-kind, enjoying its own space in the market and confidently singing its own song.

Shoot Edit Chat Repeat

Personality quiz for photographers

Waterspace Living Website Copy

Waterspace Living

Website copy for luxury canal boats

The Cookaway

Brand messaging & copy

I’m a compulsive reader and inside every book I find something new. Here’s what I’ve discovered through the wonderful world of words.

Poison Penmanship

How a razor sharp tone of voice gets cut-through for this journalist.

Filthy English Book

Filthy English

A shocking tale of my obsession with swearing.

My garden

My Garden, My Life

A podcast about my connection with my garden, and the writer who used to own it.

If you’d like to find out more about working with Opal & Co, drop me an email via the contact page, or simply call on 01932 429198 for a chat.

Tamara Hall, Wild Bunch

“Clare has defined a business that I am excited about running.”